Beauty Review: Maybelline 24hr Color Tattoo Eyeshadow

Hello Pretties!

Firstly, I want to say THANK YOU to all of you that have started reading and following my blog — I have had many Pretties give me feedback and let me know that they’ve enjoyed my posts so far! You Pretties are DA BEST!

Today I will talk about something that’s sort of new and unknown territory for me personally – eyeshadows! I never been an eyeshadow girl in the past. I always thought it was an extra step in my very minimal, very basic daily makeup routine that was just unnecessary and a bit too much for everyday. Not only that, I had no clue how to apply eyeshadow. I have watched online tutorials where Pretties give step-by-step instructions on how to do everything from a natural everyday eyeshadow look to a full-on smokey eye for an evening out. They make it look so simple! So I tried to copy. Fail. No beginner’s luck going on here. I am an eyeshadow dork.

But I’ve progressed. I’ve been experimenting with eyeshadow application for about four months now, maybe? I don’t usually do anything fancy or complex with application — most of my days are spent in an office setting, so no need for eyelid bling-bling.

Over the past few months, I’ve worked up a collection of mainly powder eyeshadows — mostly in neutral shades like browns, taupes and subdued gold tones — for experimentation and wearable shades for everyday. For pops of color, I’ve got a range of purples, pinks and rosy tones that I find compliment my brown eyes quite nicely.

Right now I’ve only got one eyeshadow brush. A good selection of eyeshadow brushes are necessary for proper application (as I’ve learned when watching tutorials). I’ve recently purchased some eyeshadow brushes that work for different purposes so I’m excited to put those to use to see if it makes application better for me (I’m sure it will).

But, if you are a beginner like me and want to try something that requires minimal effort to apply (you don’t even need a brush!), try the Maybelline Color Tattoo 24hr Eyeshadow — this one I have in the colour 25 Bad to the Bronze:

Maybelline Color Tattoo 24hr Eyeshadow in shade Bad to the Bronze

Maybelline Color Tattoo 24hr Eyeshadow in shade 25 Bad to the Bronze

I chose this colour because bronze is somewhat of a neutral shade that can be worn everyday without making me look like an eyeshadow try-hard and provides me with a subtle, yet noticeable wash of colour. I think this colour would look awesome on many skin tones and would compliment pretty much any eye colour.

Excuse the blurry thumb in the corner!

The texture of this eyeshadow is creamy as it’s a cream gel formula. It’s very pigmented but with a light finger, you apply a light wash of colour or build it up for a more intense look. A little bit goes a long way — I usually take my middle finger, press and swirl around to get some colour on and then simply apply to my lid. I start in the middle of my eyelid, pressing gently and then blending side to side, working the colour outwards to the inner corner and outer corner of my eye. Then, to soften the look, I’ll take an eyeshadow brush (or my clean ring finger) and blend out the colour that’s made it’s way slightly over and above my crease. With any eyeshadow, blending is key, to not make you look like you’ve just plopped on a glump of eyeshadow on your lids — you don’t want the icy-blue-eyeshadows-on-Granny-lid-look! This formula is so easy to blend and if you go overboard with application, no worries — it’s so creamy that any “mistakes” can be easily blended away.

Bad to the Bronze swatch in natural light – a bit of a wash of shimmer (not glitter) depending on how the light catches your lids.

Bad to the Bronze swatch in natural light - the color in it's truest form in natural light, but without the light catching the shimmer.

Bad to the Bronze swatch in natural light – the colour in its’ truest form in natural light, but without the light catching the shimmer.

This claims to be a “24 hour” wearing eyeshadow. First off, who would wear eyeshadow (or any makeup for that matter) for a full straight 24 hours? No no no! Bad for the skin! But for the sake of marketing a product to essentially say that has super staying power — this definitely lives up to it’s claim. I’d guesstimate that typically I would have this on for a good 12 to 14 hours before washing my face at night. And it’s still on my lids! No creasing and no blotchiness to report. The color tends to fade only a LITTLE by that time of day.

With powder eyeshadows, I always use and eyeshadow primer before applying – it makes the color last longer and more vibrant. With the Maybelline Color Tattoo 24hr Eyeshadow, I find no need to apply primer. This lasts great throughout the day on it’s own. And with having slightly oily eyelids, this formula doesn’t melt off my lids.

I purchased the Bad to the Bronze shade about 3 months ago and as you can see from the picture above, I’ve barely used up any of it — I use this probably about 4 times a week. With it being a cream gel formula, I do have to make sure that I close it tightly after every use, as I assume it will dry up, but with it’s sturdy glass jar, it serves well to protect the formula.

There are a variety of shades in the Maybelline Color Tattoo line in smooth, bold metallic shades. There’s another shade that I’ve been eyeing for a while now called Pomegranate Punk which is a deep red-burgandy shade that I think would look really pretty on.

I got this on sale at Shoppers Drug Mart for $6.99 (unsure of regular price, but I think around the $10 range).

I give the Maybelline Color Tattoo 24hr Eyeshadow: a SHOULDER SHRUG (just short of a HIGH FIVE because I would probably only ever re-purchase this if only on sale).

Have you tried cream gel eyeshadow formulas? How do you like them? What are your favorites?

Thanks again for tuning in Pretties!

🙂  Tess

2 thoughts on “Beauty Review: Maybelline 24hr Color Tattoo Eyeshadow

  1. Pingback: Spring Face Makeup | Try Me Pretty

  2. Pingback: Maybelline Eyeshadows: The Nudes Palette and Leather Colour Tattoo | Try Me Pretty

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